Clothes can get all the love on the tracks and senior magazines, but when it comes to keeping a profitable business, bags, shoes and accessories are the bread and butter business. Due to the seasonal increase in season durability, and little or no problems with fit, is the hearing of these items are much larger than it would be for a cocktail dress from the same collection. Brands know is why the bags and other accessories are always a feature so prominently in their advertising.
Gucci Fall 2011 advertising campaign, shot photography duo Mert & Marcus, shows how knows the importance of the Italian brand of handbags, shoes and glasses. Only a couple dozen shots feature ready to wear clothes for himself, all the rest of the shift in emphasis from a real desire for objects. Just as we should. Rest of the shoot, when to jump.
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